account.name / segment | Installed-base account and commercial segment. | Atlas Logistics / Mid-market | Account queue and offer matching |
account.currentARR | Existing annual recurring revenue for the account. | $120,000 | Pipeline and ARR lift sizing |
account.seatsPurchased / seatsActive | Contracted seats and active seats. | 100 purchased / 92 active | Seat-utilization signal |
account.usageGrowthRate | Recent growth or decline in product usage. | -1 to 1 | Readiness score and motion inference |
account.productQualifiedScore | Product-qualified signal for expansion readiness. | 0-1 | Readiness contribution |
account.supportHealthScore | Support/customer health signal where higher is healthier. | 0-1 | Readiness and risk adjustment |
account.renewalDays | Days until renewal or commercial negotiation window. | 0-365 | Timing contribution |
account.executiveSponsor | Whether a senior sponsor exists. | true / false | Readiness lift |
account.openExpansionSignals | Count of active commercial/product expansion cues. | 0-10+ | Commercial-signal contribution |
account.trend | Direction of account momentum. | accelerating, steady, softening | Readiness lift/penalty |
offer.motion / targetSegment | Expansion motion and intended segment. | seat_expansion / Enterprise | Offer selection |
offer.expectedLiftPercent / cost / margin / slaDays | Expected ARR lift, pursuit cost, margin, and SLA requirement. | 0.18 lift / $1,200 cost / 0.78 margin / 14 days | Expected ARR, payback, and pursue/nurture/defer decision |